Millennials dominate the current world, and others simply exist in it. Every food and beverage manufacturer is striving to understand the preferences and behaviors of millennials when it comes to eating, shopping, choosing, and spending. However, it’s important to note that millennials are not driven by a single factor. They are a captivating, influential, and sometimes perplexing group whose purchasing decisions are influenced by more … Continue reading Why Millennials Love Cocktails